People & communities
Whether you're keeping people healthy or supporting them through disease and treatment, we help you understand lived experience before designing to ensure trust, confidence, engagement and adoption.
Momentum is a healthcare experience design consultancy. We combine human-centred insight and behavioural science with service design, creativity and technology, then point all of it at one challenge: helping your healthcare solution succeed in the real world.
Whether you're keeping people healthy or supporting them through disease and treatment, we help you understand lived experience before designing to ensure trust, confidence, engagement and adoption.
We shape how products, devices and brands show up in people's lives, with the clarity, meaning and emotional connection that turn a strong solution into one people choose and keep using.
We work at a system level to redesign pathways, processes and services, so that the building blocks of any experience are frictionless, efficient and effective.
Adoption is not a moment, it is momentum. We design the experience that builds it and keeps it going, so your solution keeps succeeding long after launch.
We immerse in the real-world context, time with patients, carers and professionals to map lived experience.
We assemble a dedicated, diverse team of specialists around your specific challenge.
We co-create across disciplines so every touchpoint works as one coherent experience.
We move with agility, measuring the impact that matters.
It is the practice of designing the whole experience around a medicine, product, system or service, not just the solution itself. We combine behavioural science, service design, technology, communication and creativity so a healthcare innovation fits real lives and is easier to adopt, more effective to use and more likely to make a lasting difference.
Yes, though we look wider than a typical customer experience (CX) brief. Experience in healthcare touches patients, carers and professionals, and the products, brands, pathways and services around them. Rather than improving one channel or touchpoint in a silo, we design across all of them so the whole experience holds together, and we judge the work by its real-world impact.
Pharma, life sciences, healthtech and healthcare organisations who have a medicine, device, digital product, system or service and want it to succeed in the real world.
Most agencies specialise in one discipline. We are holistic by design, bringing a dedicated, diverse team of specialists in behavioural science, service and system design, brand, creativity and technology together around one challenge, and we are led by measurable impact. Why we started Momentum →
Bring us the challenge. We'll bring the experts, the method and the momentum.
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